Discover a whole new world of innovative and profitable applications in the following offerings - then learn how you can put them in practice to drive your business to new heights.

Value-Based Pricing Workshop

This workshop shares the rationale, methodology, management and marketing strategy to successfully transition from a cost-based to a value-based pricing model. This workshop complements the ProfitAccelerator Value-Based Pricing Guide.

Xerox Mail Shop in a Box

Add mailing capabilities, revenue and profits to your digital printing business Learn 7 easy steps to successfully entering the mail business from mailing industry authority Mary Ann Bennett Includes tools and templates to help you get started

uPublisher™ Digital Books Development Kit

Get your share of the greatest single growth opportunity in digital printing Includes: The Best Little Big Book of Ideas, The Best Little Big Book Hints and Tips, and Why the Digital Market Is for You and How to Sell It presentation CD with source files for both books - print them and share them to demonstrate your book printing capabilities

Profiting Through Personalization Kit

Demystify the process of designing, creating, printing and selling digital color/variable information services Comprehensive 1:1 marketing kit tells you how to use the most popular variable information application to your advantage Includes customizable application templates, marketing presentations & more

Create Relevant Direct Marketing That Gets Results Book

How-to book gives information and guidelines for creating targeted, relevant direct marketing programs using digital technologies Case studies exemplify topics and show how others have succeeded with effective direct marketing Comes with a case study directory and a CD ROM with case study PDFs

individualized™ media essentials Book

Help customers generate sales and revenue with variable data printing (VDP) Tailor each direct mail piece to the unique needs and buying preferences of every member of the target audience Book includes: a marketer's perspective; a printer's perspective; a "go forward guide" for each role; case studies; and a glossary of industry terms & resources

Picture Me Profitable Kit

Enter the lucrative photo specialty market with this collection of photo resources Designed specifically for use with entry-level Xerox digital printing devices Includes: white paper sharing insights on photo specialty opportunities, marketing plan, sample applications book, templates and source files, and CD with industry articles and research reports

Data-Driven Print Book

Today's hottest digital print application: Customized marketing communications Describes strategic issues, technical concepts and opportunities for success and business growth through investment in variable data printing Documents current use of personalization and custom communications Identifies best practices, best prospects, and associated business models